Privacy Policy
Last updated: 7 March 2026
Brotherhood Fitness Ltd (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, and safeguard information when you interact with Gym Exit™, Easy Launch™, or any services operated by Brotherhood Fitness Ltd.
1. Information We Collect
We may collect and process the following types of data:
Identity & Contact Data
Name, email address, phone number, and postal address.
Payment Data
Billing details and transaction records (securely processed through Stripe).
Account Data
Login credentials, user preferences, and usage settings.
Usage Data
Activity within our platforms, log files, support chat transcripts, AI prompts/responses, IP address, browser type, and device information.
Customer Data
Contact information, messages, and records uploaded or created by users within the platform for the purpose of operating their own business.
Marketing & Communications Data
Survey responses, feedback, and marketing preferences.
We may collect data directly from you or automatically through cookies and analytics tools.
2. How We Use Your Information
We process your personal data to:
• Provide, maintain, and support access to Gym Exit™ and Easy Launch™
• Manage payments, subscriptions, and usage charges
• Deliver technical and customer support
• Improve and personalise our products and services
• Send operational emails, security updates, and promotional communications (where consent is given)
• Comply with legal obligations such as tax and accounting requirements
You may unsubscribe from marketing emails at any time using the link provided in our emails.
3. Legal Basis for Processing (UK GDPR)
We process personal data under the following lawful bases:
Contractual necessity – to deliver the services you subscribed to.
Legitimate interests – to improve services, prevent fraud, and maintain platform security.
Consent – for optional marketing communications and cookies.
Legal obligation – to comply with applicable laws and regulations.
4. How We Share Information
We may share limited data with trusted service providers who help operate our business, including:
Payment & Billing
Stripe.
Platform & Infrastructure
GoHighLevel and LeadConnector (CRM and automation infrastructure), Twilio (communications services), OpenAI (AI services), Google Cloud (hosting), Meta Platforms and other technology providers.
Analytics & Advertising
Google Analytics, Meta Ads, and similar analytics partners.
Legal & Professional Advisors
When required to comply with law or protect our legal rights.
All service providers are bound by confidentiality and data-processing agreements and act only under our instructions.
We do not sell personal data to third parties.
5. International Transfers
Some service providers may store or process data outside the UK or EEA (for example in the United States).
Where this occurs, we ensure appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms are in place to protect your data.
6. Cookies & Tracking
We use cookies and similar technologies to:
• Enable site functionality and secure login sessions
• Analyse website traffic and performance
• Serve relevant advertising
You can manage or disable cookies through your browser settings at any time.
7. Data Retention & Deletion
We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.
When your account is cancelled or deleted, associated data is scheduled for permanent removal after 30 days, unless longer retention is legally required.
Users are responsible for exporting and backing up their own data before cancellation.
We are not liable for data loss caused by failed payments, account suspension, or deletion.
Users are also responsible for ensuring that any personal data they collect or store within the platform complies with applicable privacy laws.
8. Security
We implement technical and organisational safeguards, including encryption, access controls, and regular security reviews, to protect your data from unauthorised access, alteration, or destruction.
However, no online system can guarantee absolute security, and use of our services is at your own risk.
9. Your Rights (UK & GDPR)
You have the right to:
• Access the personal data we hold about you
• Request correction or deletion of your information
• Object to or restrict certain types of processing
• Withdraw consent for marketing communications at any time
To exercise these rights, contact:
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
https://www.ico.org.uk
10. Young Users
Our services are intended for users aged 16 years or older.
If you are under 18, you should use our services with the consent of a parent or guardian where required by law.
We collect only the information necessary to provide our services and protect user privacy.
11. Changes to This Policy
We may update this Privacy Policy from time to time.
The latest version will always be available at:
gymexit.com/privacy-policy
Continued use of our services after updates constitutes acceptance of the revised policy.
12. Contact
Brotherhood Fitness Ltd
35 Alwinton Gardens
Lobley Hill
Gateshead
United Kingdom
Email: [email protected]